21 Ways to Market Your Business Online
21 Ways to Market Your Business Online Our nascent fascination with search stems back to the internet's earliest days when algorithms didn't reign supreme. Back then, it was far simpler to be found on the web. It didn't require all of the technical know-how, breadth and awareness of hundreds of ranking factors in order to be discovered relevantly in an online search. No, back then it was far simpler. However, today, with the evolution of Google's core search algorithms, and in the wake of major adjustments that have gone by names like Panda, Penguin and Hummingbird, being found on the web has become likened to obtaining a doctoral degree in physics or mathematics. As entrepreneurs, we all know that the best way to market any business online is to be found organically through a search at the top of Google's search engine results pages (SERPs). It's free and offers near-limitless traffic to those who can master this highly-convoluted field of on...